Description

Item specifics
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Condition
-
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Brand
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Unbranded
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MPN
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Does not apply
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ISBN
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1250072239
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Book Title
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Storyteller’s Secret : From TED Speakers to Business Legends, Why Some Ideas Catch on and Others Don’t
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Publisher
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St. Martin’s Press
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Item Length
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8.3 in
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Publication Year
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2017
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Format
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Trade Paperback
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Language
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English
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Item Height
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0.8 in
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Genre
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Performing Arts, Self-Help, Business & Economics, Psychology
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Topic
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Leadership, Business Communication / General, Business Communication / Meetings & Presentations, Mentoring & Coaching, Storytelling, General, Management, Motivational & Inspirational
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Item Weight
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8.5 Oz
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Item Width
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5.6 in
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Number of Pages
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288 Pages
The Storyteller’s Secret: From TED Speakers to Business Legends, Why – VERY GOOD
About this product
Product Identifiers
Publisher
St. Martin’s Press
ISBN-10
1250072239
ISBN-13
9781250072238
eBay Product ID (ePID)
228623259
Product Key Features
Book Title
Storyteller’s Secret : From TED Speakers to Business Legends, Why Some Ideas Catch on and Others Don’t
Number of Pages
288 Pages
Language
English
Publication Year
2017
Topic
Leadership, Business Communication / General, Business Communication / Meetings & Presentations, Mentoring & Coaching, Storytelling, General, Management, Motivational & Inspirational
Genre
Performing Arts, Self-Help, Business & Economics, Psychology
Format
Trade Paperback
Dimensions
Item Height
0.8 in
Item Weight
8.5 Oz
Item Length
8.3 in
Item Width
5.6 in
Additional Product Features
Intended Audience
Trade
TitleLeading
The
Dewey Edition
23
Reviews
“I had decided I would do a talk about storytelling, and then I found somebody who could do it much better than me.” -Vinod Khosla, Venture Capitalist “Carmine’s work has made a big impact on my presentations.” -Darren Hardy, Publisher, Success magazine
Dewey Decimal
658.452
Synopsis
“The great storytellers have an unfair competitive advantage,” according to one of Uber’s early investors. The Storyteller’s Secret is influencing global leaders and entrepreneurs at the world’s most admired brands. The book’s fans include business professionals at Accenture, Allstate, Facebook, Genentech, Google, Microsoft, SAP, and Salesforce, among others. Successful leaders in all parts of the world are adopting Carmine Gallo’s techniques to set themselves apart. Internationally renowned and bestselling author Gallo reveals the keys to telling powerful stories that inspire, motivate, educate, build brands, launch movements, and change lives. The New York Times has called a well-told story “a strategic tool with irresistible power”-and the proof lies in the success stones of the icons, leaders, and legends featured in The Storyteller’s Secret. Publishers Weekly calls it “infectious … an indispensable guide to articulating a sales pitch.” Gallo, a world-famous communication advisor, explains why the brain is hardwired to love stories-especially rags-to-riches stories-and how the latest science can help you craft a persuasive narrative that wins hearts and minds. “The art of storytelling can be used to drive change,” says billionaire entrepreneur Richard Branson. And since the nest decade will see the most change our civilization has ever known, your story will radically transform your business, your life, and the lives of those you touch. Ideas that catch on are strapped in a story, and yours can change the world. Isn’t it time you shared it? Book jacket., How did an American immigrant without a college education go from Venice Beach T-Shirt vendor to television’s most successful producer? How did a timid pastor’s son surmount a paralyzing fear of public speaking to sell out Yankee stadium, twice? How did the city of Tokyo create a PowerPoint stunning enough to win itself the chance to host the Olympics? They told brilliant stories. In his hugely attended Talk Like TED events, bestselling author and communications guru Carmine Gallo found, again and again, that audiences wanted to discover the keys to telling powerful stories, inspiring stories that could galvanize movements and actuate global change. And indeed, whether your goal is to sell, educate, fundraise, or entertain, your story is your most valuable asset. A well-told story hits you like a punch to the gut; it triggers the light bulb moment, the ‘aha’ that illuminates the path to innovation. Your story is “a strategic tool with irresistible power,” according to the NYT . Radical transformation can occur in an instant, with a single sentence; The Storyteller’s Secret lets you craft your most powerful delivery ever. In The Storyteller’s Secret , Gallo offers lessons from a range of visionary leaders, each of whom cites storytelling as a crucial ingredient in success. A good story can spark action and passion; it can revolutionize the way people think and spur them to chase their dreams. Isn’t it time you shared yours?, Internationally bestselling author Carmine Gallo reveals the secrets to telling powerful, inspiring, and game-changing stories that will help you achieve any goal.
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