Item specifics
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Condition
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Binding
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Paperback
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Intl ISBN
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9789353943639
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Contents
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Same as US Edition
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Packaging
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Shrinkwrapped – Box Packed
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Product-Type
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INTERNATIONAL PAPERBACK EDITION
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ISBN
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9780273710516
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Book Title
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Pyramid Principle: Logic in Writing and Thinking
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Publisher
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Financial Times/Prentice Hall
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Item Length
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9.8 in
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Edition
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3
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Format
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Hardcover
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Language
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English
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Illustrator
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Yes
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Item Height
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0.7 in
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Features
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Revised
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Genre
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Business & Economics
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Topic
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Business Communication / General, Business Writing
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Item Weight
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18.7 Oz
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Item Width
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6.9 in
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Number of Pages
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272 Pages
The Pyramid Principle: Logic in Writing and Thinking, 3rd Ed. By Barbara Minto
About this product
Product Identifiers
Publisher
Financial Times/Prentice Hall
ISBN-10
0273710516
ISBN-13
9780273710516
eBay Product ID (ePID)
77468141
Product Key Features
Edition
3
Book Title
Pyramid Principle: Logic in Writing and Thinking
Number of Pages
272 Pages
Language
English
Topic
Business Communication / General, Business Writing
Features
Revised
Illustrator
Yes
Genre
Business & Economics
Format
Hardcover
Dimensions
Item Height
0.7 in
Item Weight
18.7 Oz
Item Length
9.8 in
Item Width
6.9 in
Additional Product Features
Dewey Edition
22
TitleLeading
The
Dewey Decimal
808.06665
Table Of Content
Preface Intro to Part I – The Minto Pyramid Principle: Logic in Writing PART 1 THE PYRAMID PRINCIPLE: LOGIC IN WRITING 1. Why a pyramid structure 2. The substructures within the pyramid 3. How to build a pyramid structure 4. Fine points of introductions 5. Deduction and induction: the difference 6. How to highlight the structure Intro to Part 2 – The Minto Pyramid Principle: Logic in Thinking PART 2 THE PYRAMID PRINCIPLE: LOGIC IN THINKING 7. Questioning the order of a grouping 8. Questioning the problem-solving process 9. Questioning the summary statement 10. Putting it into readable words Appendix: Problem Solving in Structureless Situations
Edition Description
Revised edition
Synopsis
The communication of ideas, whether to colleagues or clients, is one of the key factors in determining personal success. ‘The Pyramid Principle’ shows how to structure and present arguments so that they gain immediate understanding., How many times have you written an email at work, read it back and found that it didn’t make as much sense as you’d hoped? or worse, someone else has told you that they can’t follow it. The Pyramid Principle will show you how to communicate your ideas clearly and succinctly. Barbara Minto reveals that the mind automatically sorts information into distinctive pyramidal groupings. However, if any group of ideas are arranged into a pyramid structure in the first place, not only will it save valuable time and effort to write, it will take even less effort to read and comprehend it. The Pyramid Principle explains how to: * think creatively, reason lucidly, and express ideas with clarity * define complex problems and establish the objectives of any document * assess your ideas and recognize their relative importance * structure your reasoning into a coherent and transparent argument * analyze your argument to confirm its effectiveness. The clear communication of ideas, whether to clients, colleagues or the management board, is a key factor in determining personal success. Applying the Pyramid Principle will enable you to present your thinking so clearly that the ideas move off the page and into the reader’s mind with a minimum of effort and a maximum of effect. Bring your ideas to life!
LC Classification Number
PE1115
Price : 21.90
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